Education Topic:  Connecting with Today’s Mobile Couples (to close more business)
In just 3 years, the number of couples planning their weddings on mobile has more than doubled.  Learn how mobile phones have become the center of a couples’ wedding planning universe and ways that you can improve your mobile website today.


  • Mobile usage insights
  • Wedding planning on mobile
  • How to make yourself visible through mobile searches
  • 6 ways to improve your mobile website

Featured Speaker: Bernadette M. Baillie Director, Sales Training & The Knot Educator

Bernadette M. Baillie has more than 20 years experience executing consumer and trade marketing for some of the world's top brands including MTV, Nickelodeon and Sony Music Entertainment. Bernadette has been a featured speaker at Wedding MBA, JCK, NACE and The Special Event. Bernadette earned her undergraduate degree in Advertising from Pepperdine University and attended NYU's Gallatin program focusing on International Relations & New Media. She is a mother of 4, lover of Dyson vacuums and foodie that likes to try regional cuisine wherever her travels take her. Bernadette lives in San Diego, California.
Instagram: @bernadettebaillie